The Story So Far

The journey to this point began back in 2015, when Tommy Riots was working in a Babrbershop in Islington, North London. While living in Los Angeles, California, he learned even more about what it takes to make a quality product to meet the needs of the modern man.

He began to realise that a lot of the hair and beard products around at the time, just weren’t cutting the mustard in terms of quality, and value for money for the consumer. He wanted to create something of premium quality, that is also affordable, which we believe has been achieved. 

Inspired by a love of Barbering, Skating and Rock & Roll the brand was born in 2017 - a classic look, with a modern feel and the values that come with those things are what keep the brand moving forward.